Influential Aspects of Knowledge Sharing in the Context of a Marketplace Platfrm During the COVID-19 Pandemic: A Brazilan Case Study

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Autor(es): dc.contributorManagement Marilia Umversity (UNIMAR)-
Autor(es): dc.contributorUniversidade Estadual Paulista (UNESP)-
Autor(es): dc.contributorAnaheim University-
Autor(es): dc.contributorCesumar University (Unicesumar)-
Autor(es): dc.creatorBitencourt Jorge, Carlos Francisco-
Autor(es): dc.creatorde Camargo Ferraz Machado, João Guilherme-
Autor(es): dc.creatorMartins Menegassi, Cláudia Herrero-
Autor(es): dc.creatorda Silva Stecca, Rodrigo-
Autor(es): dc.creatorSutton, Michael J. D.-
Data de aceite: dc.date.accessioned2025-08-21T20:45:01Z-
Data de disponibilização: dc.date.available2025-08-21T20:45:01Z-
Data de envio: dc.date.issued2025-04-29-
Data de envio: dc.date.issued2022-12-31-
Fonte completa do material: dc.identifierhttp://dx.doi.org/10.1142/9789811273292_0012-
Fonte completa do material: dc.identifierhttps://hdl.handle.net/11449/298788-
Fonte: dc.identifier.urihttp://educapes.capes.gov.br/handle/11449/298788-
Descrição: dc.descriptionThe COVID-19 pandemic and social distancing entangled physical trading of products and services worldwide. As a result, the Commercial and Industrial Association of Marília (ACIM) developed and provided businesses with a marketplace platform called “Marília.Dakki.” In this context, knowledge emerged as a resource, and knowledge sharing became a fundamental activity for the marketplace implementation. Thus, the objective of the research was to identify and analyze the influential aspects of knowledge sharing (IAKS) in “Marília.Dakki.” The research is characterized as qualitative and exploratory and used the case study method. Questionnaires were used to acquire data from the 19 subjects involved in the “Marília.Dakki” operations, as well as an interview with the Director of IT and Innovation. As a result of the research, people, processes, and culture were identified as IAKS, and these aspects, when related, generated nine other IAKS. The researchers concluded that these IAKS found in the research impacted the marketplace adoption, in addition to its maintenance as a collaborative environment, and are of great importance for the survival and development of companies, both during the pandemic and after it.-
Descrição: dc.descriptionDepartment of Business Management Marilia Umversity (UNIMAR), Marilia-
Descrição: dc.descriptionDepartment of Information Science Sao Paulo State Umversity (UNESP) School of Philosophy and Sciences, Marília-
Descrição: dc.descriptionDepartment of Agribusiness and Development Sao Paulo State University (UNESP) School of Sciences and Engineering, Tup, ã-
Descrição: dc.descriptionDepartment of Business and Sustainable Management Anaheim University-
Descrição: dc.descriptionDepartment of Knowledge Management in Organizations Cesumar University (Unicesumar)-
Descrição: dc.descriptionDepartment of Information Science Sao Paulo State Umversity (UNESP) School of Philosophy and Sciences, Marília-
Descrição: dc.descriptionDepartment of Agribusiness and Development Sao Paulo State University (UNESP) School of Sciences and Engineering, Tup, ã-
Formato: dc.format289-319-
Idioma: dc.languageen-
Relação: dc.relationTrends in Innovation and Entrepreneurship Research: Ecosystems, Digital Technologies and Responses to Shocks-
???dc.source???: dc.sourceScopus-
Palavras-chave: dc.subjectCommercial and Industrial Association of Marilia-
Palavras-chave: dc.subjectCOVID-19-
Palavras-chave: dc.subjectKnowledge Sharing-
Palavras-chave: dc.subjectMarketplace-
Palavras-chave: dc.subjectOnline Sales-
Título: dc.titleInfluential Aspects of Knowledge Sharing in the Context of a Marketplace Platfrm During the COVID-19 Pandemic: A Brazilan Case Study-
Tipo de arquivo: dc.typelivro digital-
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