Instagram as a network for the promotion and hypermediation of rural tourism: The case of aldeias históricas

Registro completo de metadados
MetadadosDescriçãoIdioma
Autor(es): dc.contributorUniversity of Vigo-
Autor(es): dc.contributorUAVR-
Autor(es): dc.contributorUniversity of Coruña-
Autor(es): dc.contributorUniversidade Estadual Paulista (UNESP)-
Autor(es): dc.creatorMartínez-Rolán, X.-
Autor(es): dc.creatorTymoshchuk, O.-
Autor(es): dc.creatorPiñero-Otero, T.-
Autor(es): dc.creatorRenó, D.-
Data de aceite: dc.date.accessioned2025-08-21T17:07:29Z-
Data de disponibilização: dc.date.available2025-08-21T17:07:29Z-
Data de envio: dc.date.issued2023-03-01-
Data de envio: dc.date.issued2023-03-01-
Data de envio: dc.date.issued2019-01-01-
Fonte completa do material: dc.identifierhttp://dx.doi.org/10.4185/RLCS-2019-1401en-
Fonte completa do material: dc.identifierhttp://hdl.handle.net/11449/240211-
Fonte: dc.identifier.urihttp://educapes.capes.gov.br/handle/11449/240211-
Descrição: dc.descriptionChanges in the media ecosystem have led to transformations in communication languages, now in imaginary spaces like Instagram, even strengthening the hypermediation provided by social networks. The article presents a metric research on the use of the Instragram by the Portuguese initiative Aldeias Históricas in search of tourism promotion in the region. For the investigation, the InstaBro tool has been adopted, which offered information for a quantitative analysis, but also a qualitative interpretation. The results offer information about the importance of hypermediation in rural tourism promotion processes through digital communication.-
Descrição: dc.descriptionDepartment of Audiovisual Communication and Advertising University of Vigo-
Descrição: dc.descriptionDepartment of Communication and Arts University of Aveiro UAVR-
Descrição: dc.descriptionDepartment of Sociology and Communication Sciences University of Coruña-
Descrição: dc.descriptionDepartment of Social Communication Universidade Estadual Paulista-UNESP-
Descrição: dc.descriptionDepartment of Social Communication Universidade Estadual Paulista-UNESP-
Formato: dc.format1610-1632-
Idioma: dc.languageen-
Relação: dc.relationRevista Latina de Comunicacion Social-
???dc.source???: dc.sourceScopus-
Palavras-chave: dc.subjectCommunication-
Palavras-chave: dc.subjectHypermediation-
Palavras-chave: dc.subjectInstagram-
Palavras-chave: dc.subjectMedia ecology-
Palavras-chave: dc.subjectRural tourism-
Palavras-chave: dc.subjectSocial media-
Título: dc.titleInstagram as a network for the promotion and hypermediation of rural tourism: The case of aldeias históricas-
Tipo de arquivo: dc.typelivro digital-
Aparece nas coleções:Repositório Institucional - Unesp

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