Effect of organic food-related lifestyle towards attitude and purchase intention of organic food: Evidence from Brazil

Registro completo de metadados
MetadadosDescriçãoIdioma
Autor(es): dc.contributorRenner Stores-
Autor(es): dc.contributorÂnima Group (CNPq)-
Autor(es): dc.contributorUniversidade de São Paulo (USP)-
Autor(es): dc.contributorUniversidade Estadual Paulista (UNESP)-
Autor(es): dc.contributorUniversidade Estadual de Campinas (UNICAMP)-
Autor(es): dc.creatorJungles, Bruna Ferreira-
Autor(es): dc.creatorGarcia, Sheila Farias Alves-
Autor(es): dc.creatorde Carvalho, Dirceu Tornavoi-
Autor(es): dc.creatorBraga, Sérgio Silva-
Autor(es): dc.creatorda Silva, Dirceu-
Data de aceite: dc.date.accessioned2025-08-21T15:13:29Z-
Data de disponibilização: dc.date.available2025-08-21T15:13:29Z-
Data de envio: dc.date.issued2022-04-29-
Data de envio: dc.date.issued2022-04-29-
Data de envio: dc.date.issued2021-10-01-
Fonte completa do material: dc.identifierhttp://dx.doi.org/10.5585/remark.v20i4.19192-
Fonte completa do material: dc.identifierhttp://hdl.handle.net/11449/230044-
Fonte: dc.identifier.urihttp://educapes.capes.gov.br/handle/11449/230044-
Descrição: dc.descriptionObjective: Analyze the effect of organic food-related lifestyle towards the attitude and purchase intention on organic food in the Brazilian context. Method: A conceptual framework was developed with a second-order construct, the organic food-related lifestyle (OFRL), to assess its impact on attitude and purchase intention. An online survey was carried out with 651 Brazilian consumers (non-probabilistic sample). The data were analyzed using Structural Equation Modeling, by partial least squares and path models (PLS-PM), using the SmartPLS 2.0 software. Originality / Relevance: This study extends the literature and provides further insights when analyzing the consequences of the OFRL on the attitude and purchase intention of organic food. Results: The OFRL is a good predictor for purchase intention of organic food and presents a strong relationship with attitude. The last one plays a mediating role in the relationship OFRL-purchase intention, improving the predict role of the organic food-related lifestyle toward purchase intention. The model explained 19% of the attitude variance and 51% of the purchase intention variance. Theoretical / Methodological Contributions: From a theoretical perspective, this work innovates by proposing a unique second-order construct, composed of latent variables linked to the organic lifestyle, to measure its impact on the formation of attitude and purchase intention toward organic food-
Descrição: dc.descriptionConselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)-
Descrição: dc.descriptionRenner Stores, SP-
Descrição: dc.descriptionÂnima Group (CNPq), SP-
Descrição: dc.descriptionUniversity of São Paulo School of Economics Business Administration and Accounting at Ribeirão Preto (FEA/RP-USP), Ribeirão Preto, SP-
Descrição: dc.descriptionPostgraduate Program in Agribusiness and Development FCE Paulista State University (UNESP), Tupã, SP-
Descrição: dc.descriptionPostgraduate Program in Administration FCAV Paulista State University (UNESP), Tupã, SP-
Descrição: dc.descriptionUniversity of Campinas (UNICAMP), SP-
Descrição: dc.descriptionPostgraduate Program in Agribusiness and Development FCE Paulista State University (UNESP), Tupã, SP-
Descrição: dc.descriptionPostgraduate Program in Administration FCAV Paulista State University (UNESP), Tupã, SP-
Idioma: dc.languageen-
Idioma: dc.languagept_BR-
Relação: dc.relationRevista Brasileira de Marketing-
???dc.source???: dc.sourceScopus-
Palavras-chave: dc.subjectAttitude-
Palavras-chave: dc.subjectConsumer behavior-
Palavras-chave: dc.subjectFood-related lifestyle-
Palavras-chave: dc.subjectStructural equation modeling-
Palavras-chave: dc.subjectTheory of planned behavior-
Título: dc.titleEffect of organic food-related lifestyle towards attitude and purchase intention of organic food: Evidence from Brazil-
Título: dc.titleEfeito do estilo de vida relacionado à alimentação orgânica na atitude e intenção de compra de alimentos orgânicos: Evidências do Brasil-
Tipo de arquivo: dc.typelivro digital-
Aparece nas coleções:Repositório Institucional - Unesp

Não existem arquivos associados a este item.