Car safety: a statistical analysis for marketing management

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MetadadosDescriçãoIdioma
Autor(es): dc.contributorKumar, A.-
Autor(es): dc.contributorDash, M.-
Autor(es): dc.contributorTrivedi, S.-
Autor(es): dc.contributorPanda, T.-
Autor(es): dc.creatorMoreira, Antonio-
Autor(es): dc.creatorGouveia, Monica-
Autor(es): dc.creatorMacedo, Pedro-
Data de aceite: dc.date.accessioned2026-08-11T12:31:06Z-
Data de disponibilização: dc.date.available2026-08-11T12:31:06Z-
Data de envio: dc.date.issued2026-02-02-
Data de envio: dc.date.issued2026-02-02-
Data de envio: dc.date.issued2016-
Data de envio: dc.date.issued2026-01-26-
Fonte completa do material: dc.identifierhttp://hdl.handle.net/10400.2/21138-
Fonte: dc.identifier.urihttp://educapes.capes.gov.br/handle/10400.2/21138-
Descrição: dc.descriptionCar safety is an essential feature of marketing strategies for automobile companies. In this work, a statistical analysis on crash tests is conducted based on data available from European New Car Assessment Programme (Euro NCAP). The research work developed in this chapter presents a statistical analysis of the information produced by Euro NCAP, using the SPSS and MATLAB software, and seeks to answer the following research questions: - are there statistically significant differences on adult occupant safety in the six years under study? - are there statistically significant differences among the best-selling car classes regarding safety in frontal collisions? - are electric and hybrid automobiles less secure than their traditional counterparts with respect to frontal collisions?-
Descrição: dc.descriptioninfo:eu-repo/semantics/publishedVersion-
Formato: dc.formatapplication/pdf-
Idioma: dc.languageen-
Publicador: dc.publisherIGI Global-
Direitos: dc.rightsN/A-
Título: dc.titleCar safety: a statistical analysis for marketing management-
Aparece nas coleções:Repositório Aberto - Universidade Aberta (Portugal)

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