AIPIM PRODUCTION IN PEATY SOILS OF ITAJAÍ: A POTENTIAL GEOGRAPHIC INDICATION MANIHOT PRODUCTION IN PEAT SOIL IN ITAJAÍ CITY.: A GI POTENTIAL (Atena Editora)

Abstract

Itajaí is a municipality located in the State of Santa Catarina, Brazil. Among 18 rural communities, there are three communities that grow cassava on peaty soils producing cassava for table. Farmers produce yellow-fleshed varieties, which are harvested early. They have different names such as Amarelo da Rama Alta, Manteiguinha and Catarina. The soil in which it is grown gives it special characteristics of flavor and low fiber content and, consequently, good acceptance by the consumer market.

However, the pressure for the urbanization of the municipality and the low prices practiced in the market can threaten the continuity of the production. However, producers remain organized in a cooperative and rely on the support of public bodies such as the City Hall, through mechanized agricultural patrol and technical assistance, research, State rural extension and public policies implemented, such as subsidized rural credit.

In addition, farmers clearly show their willingness to register their GI with the INPI and establish themselves with a differentiated product, thus promoting rural development, preserving the culture and valuing their product.